Article Abstract:
The new Danish insurance portal, Forsikringsluppen, was opened on Friday. The aim of the portal is to make the insurance market transparent to the consumer. But only half of the insurance market is represented on the Portal, not even Topdanmark which has a market share of 20 per cent. Topdanmark regrets this, but expects to be ready to join the portal by the end of this year. Marketing manager Michael Jungsvig of Fair Forsikring criticizes the portal for not making the insurance market transparent to the consumer. First of all because only three insurance companies can be compared at a time, secondly because only house and household insurances are represented on the portal.
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Article Abstract:
The Danish Consumer Ombudsman urges in his yet unpublished report regarding the Danish insurance business that the established norms in the insurance business made to laws so as to secure all clients an equal treatment. The report about the treatment of clients by the Danish insurance business is based on consumer complaints. Insurance companies will be able to use the report to set up their own ethical rules.
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Article Abstract:
It is going to take time before the Danish insurance industry can present a joint overview on the Internet where consumers will be able to make comparisons between insurance products. Negotiations have been initiated following pressure by the Danish Board for Consumer Policies. Trade organization Forsikring og Pension as well as the Danish Competition Authority are taking part in the negotiations.
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