Complementary couponing
Article Abstract:
The popularity of print coupon advertising by marketers, in view of high costs involved in television advertising, is discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
Forecasts, trends, outlooks, Commodity & service prices, Radio, TV, publisher representatives, TV Advertising, Media Representatives, Management dynamics, Advertising, Advertising and Related Services, Advertising, not elsewhere classified, Other Services Related to Advertising, Couponing Services, Print Advertising, Consumer Advertising, Management, Prices and rates, Forecasts and trends, Television advertising, Market trend/market analysis, Coupon services, Company business management, Company pricing policy
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
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Free style
Article Abstract:
Marketing potential of free coupons that come with products are discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Marketing Management, Administration of Marketing, Sales Promotion-Couponing, Methods, Usage, Coupons (Retail), Discount coupons
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Sweeping up additional sales. (sweepstakes)
Article Abstract:
The economic benefits of sweepstakes are discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
Strategy & planning, Planning, Company business planning, Sweepstakes
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
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Subjects list: Canada, Economic aspects
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