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An appraisal of research on the predictive power of market orientation

Article Abstract:

The relationship between market orientation and business performance between 1990 and 2002 is examined with the help of 51 studies. Further results reveals that there is no unequivocal evidence as to if and when market orientation has a positive impact on business performance but there is some unequivocal proof on how market orientation influences business performance.

Management dynamics, Customer satisfaction, Company business management, Market development, Business performance management

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Managing increasing returns

Article Abstract:

Research is presented concerning the benefits gained by companies from increasing returns. The management of increasing returns by business enterprises with intensive knowledge or information business processes is discussed.

Economic aspects, Economic policy, Information services, Business enterprises, Information services industry, Economies of scale, Expertise

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Does ISO 9000 certification affect the dimensions of quality used for competitive advantage?

Article Abstract:

Research is presented concerning the impact of ISO 9000 certification on the quality of 11 European companies' products. The beneficial influence of IS 9000 on product quality is discussed.

Product quality, Influence, Quality management, ISO 9000 (Standard), International Organization for Standardization

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