Article Abstract:
Steven Jobs and his company, Apple Computer first captured the attention of the world with the Apple II micro computer, and that event started a whole new revolution in the home computer industry. This eventually led to IBM entering and dominating the market with their own personal computer in 1981. Now, in 1984, Jobs and his company are fighting back with the introduction of the Macintosh. Perhaps, even more important than the actual events which have occurred, is the profile of the man behind them. When steven Jobs built his first computer, it was done with spare parts in his garage. But his entrepreneurial spirit, and his persuasive personality have combined to create a whole new industry and make Apple a big company with almost one hundred million dollars in sales. It is this spirit and drive, as much as the technology he developed, which may be Steven Jobs' biggest contribution.
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Article Abstract:
Representative Chales E. Schumer from New York has introduced the National Entrepreneurship Act, which, if passed, will get the government involved with budding entrepreneurs. He feels that these small growth firms are going to be a big part of the economic picture in coming years, and will be responsible for many jobs. Among the bill's provisions for entrepreneurships are: offering matching grants for state venture capital/royalty finance corporations, encouraging pension fund investments, establishing a loan loss reserve fund to reassure banks, and creating a secondary mortgage market for industrial mortgages. Schumer hopes to have the bill before the full House by the summer of 1984.
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David Sawyer is a political consultant who specializes in presenting candidates to the public in their most favorable light. He is highly regarded in his field. The electorate must now be regarded as a marketplace and the candidate, the product. Sawyer relies heavily on research to understand the feelings of what voters really want. Scott Miller is a filmmaker who works with Sawyer, producing advertising films about candidates. Miller and Sawyer will be active in the 1984 election campaigns.
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