Singo and his Magic Millions

Article Abstract:

John Singleton has a knack for making the best of strategic opportunities in various businesses, including advertising, horse auctions, the Internet, and property development. Singleton's thoroughbred auction company Magic Millions grew by 50% in its first twelve months after the 1997 purchase. His advertising merger Singleton, Oglivy and Mather has more than $450 million in billings.

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Got their Mojo working

Article Abstract:

Issues are presented concerning the performance of the advertising agency Publicis/Mojo in the 10 months to October 31, 2001. The accounts which have been gained by the agency during this time and the performance of its rivals are discussed.

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Adland pitches a new line

Article Abstract:

Australia's advertising agencies, long sheltered from economic problems, are being forced to review their operations and take a more collaborative, multi-skilled approach to communications and marketing.

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