Goodyear floats into TV prime time

Article Abstract:

The Goodyear airship advertises to Australian crowds at the National Rugby League and the Australian Football League. Goodyear introduced its first dirigible in Australia on June 1, 1999. The airship is named Spirit of the South Pacific, and appears to be a global marketing success for the company. The monetary value of the airship is measured in the return in dollar value for advertising on prime-time television.

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Insurers try crashing through to new way

Article Abstract:

The Australian automobile insurance industry is seeking greater control over insured motor vehicle repairs in order to reduce insured losses by creating their own repair shops. Independent automobile repair shops, bristling at the insurance industry's characterization of them as corrupt and antiquated, are fighting back. The automobile repair industry is largely unregulated.

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Dollar crunch threatens Toyoya's new lead

Article Abstract:

The pressures facing Australia's local car manufacturers are discussed, focusing on Holden's loss of market leadership to Toyota.

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