Unfamiliar territory

Article Abstract:

Russell Christophers, vehicle line director at Ford, discusses how he conceived the idea of Territory, an award-winning car from the company. Before coming up with the proposal, Christophers did considerable market research to identify the needs of customers. Based on these needs, the car "Territory" was developed.

Motor vehicles and car bodies, Product development, Automobiles, Automobile Manufacturing, Management dynamics, Motor Vehicles and Equipment, Management, Ford Motor Co., Transportation equipment industry, Company business management, F, Automotive industry, Ford Territory (Automobile), Christophers, Russell

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The water-method man

Article Abstract:

A profile of Les McLean, who transformed the notion of a recycled water division into a winner for Western Water Co., is presented.

author: Muldowney, Susan
Water Supply and Irrigation Systems, Water supply, Water Utilities, McLean, Les, Western Water Co.

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The hard sell

Article Abstract:

Opinions of Tatyana Klauzner of Citigroup Inc. on marketing funds management in Asia are examined.

Financial Services, Finance and Insurance, DEPOSITORY INSTITUTIONS, Financial services industry, Citigroup Inc., C, Klauzner, Tatyana

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subjects list: United States, Officials and employees, Interview
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