Daewoo goes to college

Article Abstract:

Daewoo Motor America's Daewoo Campus Advisory (DCA) is a marketing course that aims to support the company's launching of general sales programs in the US. DCA students are required to promote the features and capabilities of their Daewoo cars to other students, friends and relatives.

author: Bornhop, Andrew
Methods, Marketing, Automobile industry, Daewoo Motor America Inc.

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1997 Ford F-150

Article Abstract:

Ford has produced an all-new version of the popular F-150 truck, the best-selling pickup in the US for 18 consecutive years. The new F-150 is larger, has a stronger frame, has two new V-6 and V-8 engines, and features increased comfort in the cab.

author: Bornhop, Andrew
Trucks, Product/Service Evaluation, Ford F-Series (Truck)

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0-100-0: the best of Britain

Article Abstract:

UK's finest automobiles have been selected through the 0-100 mph-0 challenge, which tests cars' horsepower and braking capacities. Eight cars were chosen with Aston Martin Vantage 600 topping the test.

author: Bornhop, Andrew
Cover Story, Foreign cars, Automobiles, Foreign

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subjects list: Evaluation
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