Article Abstract:
There has been a trend towards out-of-town shopping stores and away from high street outlets in the early 90's, which has led to a decline in retail design and less emphasis on the aesthetic aspect of stores. It is forecast that there will be a reaction away from this, however, although it will not be imediate. This will be a result of distaste for large stores, new applications for technology, which will allow consumers to order for home delivery using bar codes,and constrains on land planning.
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Article Abstract:
Metadesign, leading Berlin, Germany-based information design studio, is to redesign the Berlin transport company's corporate ID, together with the underground system, following re-unification of East and West Germany. The new signage system is being piloted at Alexanderplatz station in what was formerly East Berlin, and if successful, it will be extended to all 200 U-Bahn stations, the over-ground network, and the bus network. Details of the original and the new system are included.
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Article Abstract:
An evaluation of the design process of Seymour Powell, a design consultancy firm, is presented. The methodology of two different projects, one for the MZ motorcyle manufacturer of eastern Germany and theo other a toaster for Tefal, a French company, are compared and contrasted.
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